Strategic DNA® is a modular approach for designing, projectizing, operationalizing and governing a company’s strategic vision. It serves as a guide when designing a company’s annual management planning process and calendar.
Developed at Chinook Solutions, the methodology combines best practices in strategy design & governance, project portfolio management, organizational change and performance scorecarding.
The approach uses a company’s strategy as a decision framework throughout its planning and execution lifecyle so ensuring that all actions share a strategic ‘family resemblance’.
The method was developed to address common root causes of failed strategies while retaining, or even increasing, the value of existing investments in various management techniques.
Each of the 12 modules represents a management process that can stand-alone to tackle specific weaknesses or work together to boost engagement, increase alignment, improve planning, intensify execution and enhance learning throughout the strategic cycle.
The complete methodology is described in Lawrence Hobbs’ book ‘Strategic DNA; Bringing Business Strategy to Life’
Strategic DNA’s Modular Organization
|1.||Vision Formulation||Establishes overall corporate goals|
|2.||Strategy Clarification and Mapping||Establishes specific objectives and the sequence in which they should be addressed|
|3.||Achievement Target Identification||Establishes specific performance metrics and targets to be achieved|
|4.||Strategy Cascading||Decomposes objectives, metrics and targets to inform decentralized planning|
|5.||Project Portfolio Selection||Selects, prioritizes and schedules the project portfolio and defines the projects|
|6.||Implementation Structure Organization||Aligns the portfolio’s delivery and governance organizational structures|
|7.||Resource & Accountability Assignment||Aligns resourcing and key accountabilities for the portfolio|
|8.||Detailed Project Planning||Prepares detailed project plans for each project|
|9.||Work Team Mobilization||Designs & integrates motivational and communications plans for workforce engagement|
|10.||Project Execution & Control||Governs the execution of the portfolio’s projects and responds to progress challenges|
|11.||Results Realization Measurement||Monitors the achievement of overall corporate and portfolio goals|
|12.||Learning Analysis & Feedback||Assesses and responds to achievement variances and captures and implements lessons|